Abstract: Promoting the development of the “data elements × commodity circulation” is an important content in the development of new quality productive forces and the promotion of highquality development under the conditions of the digital economy. As data completes its transformation into a production factor and develops into the key production factor of the commodity circulation industry, stimulating the multiplier effect of data elements in the field of commodity circulation will not only help enhance the total factor productivity of the commodity circulation industry and multiply and amplify the circulation efficiency, but also further transmit to the other segments of the social reproduction through the circulation, thus smoothing the national economic cycle, and promoting the quantitative multiplication and qualitative improvement of economic development. In response to the objective requirements of the digital economy era and Chinas development reality, to promote the development of “data elements × commodity circulation”, it is necessary to accurately identify the key obstacles in the three areas of system, market and technology, and to make key breakthroughs in aspects such as the system, digital technology, industry transformation, digital talents and infrastructure.

Key words: data elements ×, commodity circulation, historical logic, theoretical logic, practical logic

摘要： 推动发展“数据要素×商贸流通”是数字经济条件下发展新质生产力和推动高质量发展的重要内容。随着数据完成生产要素化并成为商贸流通业的关键生产要素，激发商贸流通领域数据要素乘数效应，不仅有助于提升商贸流通业全要素生产率，倍增放大流通效率，还能进一步通过流通环节传导到社会再生产其他环节，畅通国民经济循环，推动经济发展量的倍增和质的提升。响应数字经济时代和中国发展实际的客观要求，推动发展“数据要素×商贸流通”，要在准确识别制度、市场和技术三方面关键障碍的基础上，从制度体系、数字技术、行业转型、数字人才、基础设施等方面进行重点突破。

关键词: 数据要素×, 商贸流通, 历史逻辑, 理论逻辑, 实践逻辑