关键词: “学术资本主义”, 《启蒙辩证法》, 工具理性, 人文精神

Abstract: As an academic market behavior or academic marketization trend，“academic capitalism” is driven by globalization and the knowledge economy. And it is an irreversible trend of the modern enlightenment. The book Dialectic of Enlightenment describes the arrogation of instrumental rationality to humanistic spirit caused by enlightenment，leading to the retrogression of enlightenment consciousness or “enlightenment paradox”. Dialectic of Enlightenment provides a novel perspective for understanding “academic capitalism”. And similar to Dialectic of Enlightenment，the paradox is also built in “academic capitalism” due to the erosion of instrumental rationality embodied in the logic of capital to academic value rationality. However，we still need to maintain a reflective attitude towards the perspective in Dialectic of Enlightenment.

Key words: academic capitalism, Dialectic of Enlightenment, instrumental rationality, humanistic spirit